In my last blog post, I wrote about using a continuous reinforcement schedule when you want to establish a new behavior. And I hinted that you should change that schedule after the behavior is ...

Add Yahoo as a preferred source to see more of our stories on Google. If you’ve ever watched someone steamroll others, take credit they didn’t earn, or charm their way out of accountability—and still ...

Rewards are one of the most common ways that people think of to get other people to do stuff. In the talks that I give on the topic I tell people that rewards are actually one of the least effective ...

Incentivizing positive behaviors instead of punishing negative ones is an effective way to build school culture, but it’s also a powerful way to get teachers to practice PBIS When GEMS American ...

Researchers discover that the phosphorylation of a newly identified protein kinase substrate downstream of the dopamine signaling pathway regulates the brain reward behavior. The nucleus accumbens, ...