FIFA sent a IP claim to Guinness over the beer marker's "The World's Cup" tagline. FIFA has a long history of winning such claims, even if "world cup" is a name that applies to many things outside ...
With the FIFA World Cup approaching, Guinness has relaunched a tagline that has sat in intellectual property no-man’s land ...
With the 2026 FIFA World Cup set to begin June 11, Guinness, the beer from Dublin, Ireland, is launching a soccer-themed campaign called "The World’s Cup" for fans watching around the world. Guinness, ...
Fern Siegel , Yesterday ; As soccer grabs millions of U.S. fans for the World Cup this summer, Guinness, the official beer of the Premier League, is reintroducing ad from the b ...
Houstonians continue to show enthusiasm for the arrival of the FIFA World Cup this summer. On Saturday, April 11, local politicians, celebrities, and youth soccer players contributed to setting a new ...
In 1990, Guinness raised a glass to its native Ireland as the national squad made its way to its first Fifa World Cup tournament with a now-iconic print ad. “The World’s Cupwe ...