YouTube made up nearly 10% of all viewership on connected and traditional TVs in the U.S. in May, according to Nielsen. Netflix ranked second, claiming 7.6% of viewership. "We're not talking about ...
Earlier this week Michael Nathanson, a partner at MoffettNathanson, declared that based on revenue, YouTube will, by yearend, become "the new king of all media” surpassing Disney. In 2024 YouTube ...
The influential financial research firm MoffettNathanson suggests that the Google-owned video platform passed Disney's media business in 2025. By Alex Weprin Senior Editor YouTube‘s cultural influence ...
The two giant video companies have far different strategies, but the same goal: controlling your TV set. By John Koblin For many years, Netflix executives bristled at the notion that the company ...
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. You're still not paying enough attention to YouTube. I know, I know: Some of you know that YouTube is ...
News this week from the Broadcasters’ Audience Research Board (BARB) that YouTube has surpassed the BBC in viewing share has been widely framed as a tipping point. Some read it as a final nail in the ...