LG TVs’ integrated ads get more personal with tech that analyzes viewer emotions
LG TVs’ integrated ads get more personal with tech that analyzes viewer emotions
Apr 16, 2025
arstechnica.com
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LG once pulled off one of the most shocking and creative marketing pranks in history. During the launch of their ultra-realistic TV screens, the company set up hidden cameras in an office and replaced a large window with one of their displays. As unsuspecting interview candidates sat for what they thought was a normal job interview, the screen suddenly showed a realistic meteor crashing toward the city, making them believe the world was ending. The terrified reactions captured on camera proved j
0:22
LG once pulled off one of the most shocking and creative marketing pranks in history. During the launch of their ultra-realistic TV screens, the company set up hidden cameras in an office and replaced a large window with one of their displays. As unsuspecting interview candidates sat for what they thought was a normal job interview, the screen suddenly showed a realistic meteor crashing toward the city, making them believe the world was ending. The terrified reactions captured on camera proved j
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